🤝Partner recruitment prompts
Use these to identify new partners, create IPPs and send outreach.
1. Write two sentences describing our co-selling email campaign with [partner] for use in outreach.
2. I lead Partnerships at a B2B SaaS company selling legal case management software to mid-sized firms. List five types of tech partners suited to our ideal customer profile.
3. Using this [LinkedIn URL], write a short, friendly intro message to ask about a partnership.
4. I’m pitching a co-marketing partnership to this company. Give me three reasons it could be a win-win.
🔁 Partner enablement prompts
5. Create a one-pager about our product for a partner sales team unfamiliar with us.
6. Create a training doc for partner sales reps on how to position our integration.
7. List 3 tactics to re-engage partners who haven’t sent leads in 6 months.
8. Draft a welcome email for new partner reps prompting them to complete their onboarding.
📩 Comms & co-marketing prompts
9. Draft a partner newsletter with our new feature, a case study, and details on the upcoming webinar.
10. Transform this customer story into a co-branded success case with [partner name].
11. Draft a LinkedIn post from my partner’s perspective announcing our integration.
Sample LinkedIn Post
🚀 Big News from [Partner Name]! 🚀
We’re thrilled to announce our brand-new integration with [Your Company Name], designed to help you [key benefit: e.g., streamline workflows and boost productivity]. Together, we’re bringing you an end-to-end solution that [brief joint value: e.g., unifies data insights and automates key tasks].
“This integration marks a major milestone in our mission to empower teams with seamless collaboration,” says [Partner CEO Name], CEO of [Partner Name]. “We can’t wait to see the impact it delivers for our customers.”
🔗 Learn more & get started: [Insert link]
#Partnership #Integration #Collaboration @[YourCompanyName]
📚 Strategic planning prompts
12. List KPIs a VP of Partnerships would present to execs.
13. What’s a simple model for estimating co-sell impact from a partner ecosystem?
🚀Build a simple model that estimates co-sell impact like this:🚀
Partner-Sourced Pipeline = Number of partner-sourced opportunities × Average deal size
Partner-Influenced Pipeline = Number of influenced opportunities × Average deal size × Influence multiplier (e.g., 0.5 if partial credit)
Win Rate Adjustment = Apply expected win rates for sourced vs. influenced deals
Revenue Impact = (Sourced wins × deal size) + (Influenced wins × deal size × influence multiplier)
ROI = Revenue impact ÷ Partner program investment
14. What’s a simple model for estimating co-sell impact from a partner ecosystem?
15. Outline the components of a tiered partner program, including criteria and benefits.
16. Create a 3-slide outline for a QBR with a high-potential tech partner.
17. What questions should I ask in a partner satisfaction survey?
🛠 Ops & workflow prompts
18. Create a spreadsheet format to track partner pipeline by stage, type, and priority.
19. Draft a weekly partner program summary I can send to our leadership team with updates, blockers, and next steps.
20. Write a short internal Slack update to notify sales that a new partner is ready to co-sell.
🧭 Marketplace prompts
21. Review our partner marketplace and give suggestions on how it can be improved [marketplace or directory URL]
22. Create a filtering taxonomy for a marketplace organized by use case and integration type.
